As one of the world’s most successful brands with a growing portfolio, Coca-Cola Enterprises wanted to find a way to ensure they put their customers first and maintain the highest standards in every aspect of their business.
Coca-Cola Enterprises is not only the world’s third-largest independent Coca-Cola bottler, but also the sole licensed bottler for products of The Coca-Cola Company (TCCC) in Belgium, continental France, Great Britain, Luxembourg, Monaco, the Netherlands, Norway and Sweden.
Coca-Cola Enterprises offers their customers a complete choice of soft drinks for every occasion and sells over four billion bottles and cans in Great Britain every year.
As Coca-Cola Enterprises expands their soft drinks portfolio and supplier base, they need to have the highest standards and processes in place to ensure consistent quality. So they felt it was necessary to boost their consumer and customer satisfaction and improve their employee skills to achieve these goals.