The importance of standards for print production
In the area of print production, we have a hierarchy of standards starting with fundamental standards for measuring paper, ink and colour characteristics. Building on these we produce a print on one technology that can be matched on another - useful for printing proofs or a small number of reprints on a digital press. We ensure that the colour of two packages produced in different regions precisely match on the supermarket shelf. In recent years we have seen the adoption of higher level, more complex standards to measure the effectiveness of our business processes, production efficiency and environmental impact.