The confidence of work providers and motorists, coupled with the rigour of the scheme, translates into significant business benefits for Kitemark licence holders.
Again, we think the evidence speaks for itself. In a 2015 survey of customers licensed to use the Kitemark for Vehicle Damage Repair:
92% said that BSI inspectors were experts in their fields and delivered an excellent service
72% saw improvements in the quality of their repairs
95% said their staff were better trained as a result of the Kitemark scheme
63% saw an increase in the efficiency of their processes
80% saw reduced operational risk
There are other, knock-on effects, of course: the better the quality of repairs, the lower the risk of re-work, and the lower the risk of re-work, the lower the costs to the business.
It’s important to emphasise that the Kitemark is not just a promotional and marketing tool: it’s a tool for continuous improvement and risk mitigation. Because we ‘inspect’ management systems as well as repairs, we help ensure there’s the ‘internal infrastructure’ for a business to continue to perform well and deliver excellent service over time.
Put simply, the Kitemark makes a business better and keeps customers safer. The corollary is that work providers that choose Kitemarked repairers protect and enhance their own reputations — and their own businesses.
The award of the Kitemark starts a chain reaction that benefits everyone — from the company that made the vehicle to the company that insures it to the body shop or garage that repairs it, right through to the person who drives it, and that person’s family and passengers.
The even better news is that recent changes to the scheme, effective from 01 August 2017 have consolidated the benefits.