We have compiled information and resources to help you promote BSI British Standards products online. These guidelines must be adhered to.
If you are unsure about how to implement the use of the BSI British
Standards brand please contact your dgmAffiliates account manager in the first instance who’ll be able to help you.
You must clearly state who you are (this means the name that you have on your contract with us) and that you are an authorized affiliate of BSI British Standards. All marketing of BSI British Standards products must be within your own website structure or online marketing material with you clearly identified.
You are not allowed to adopt the BSI brand in any way shape or form, nor pass yourself or your organization off as BSI British Standards.
You are not permitted to use the BSI names or BSI logo in the headerof any website or email communication.
You must not use the BSI name or BSI logo to sell other services that you have in your portfolio. The BSI brand must only be used to sell British Standards and BSI products.
Q: Which BSI logo should I use?
A: BSI logos for use with the affiliate scheme are supplied as .jpg files in your affiliate area of dgmPro.
You must not use any other BSI logo or brand device other than thosesupplied by BSI via dgmAffiliates. This logo must be used in its entirety. It must not be altered or manipulated in any way.
The shape and colour of the logo must not be altered. You may size the logo but it must be sized proportionately. It must not be stretched or condensed.
Do not use the BSI logo in a sentence in place of the letters BSI. Just use normal typeface eg: “An authorized affiliate of BSI British Standards.”
When using the BSI acronym, all three letters must be capitalized. When referring to a British Standard number the acronym used must be BS not BSi or BSI.
Q: Where should I link back to on the BSI website?
A: When providing general links back to the BSI website the best URL to use is: www.bsi-group.com/standards
Q: Where can I find information on the latest products?
A: The BSI British Standards information website for affiliates is available at www.bsi-group.com/affiliates and is updated regularly with a list of:
- New and recent books, guides and CD-ROMs
- New and recent standards
In addition, BSI British Standards publish a regular email newsletter sent to all affiliates detailing new and forthcoming products, and helpful marketing information. Additional information is available in your dgmPro account
Q: Can I re-use content from the BSI website?
A: You may re-use product descriptions as found on the pages of the BSI British Standards website as a guide only to promoting BSI products and services. You may not reproduce them in their
entirety without prior permission. Please contact your dgmAffiliates account manager for more details
Q: Can I display product images, and where do I get them from?
A: You may re-use product images as found on the pages of the BSI British Standards website, or supplied by BSI via the affiliate scheme to promote BSI products and services.
Q: Is there any "About BSI" text that I can use on my site?
A: Please use the following text:
BSI British Standards
BSI British Standards is the UK’s national standards organization that produces standards and information products that promote and share best practice. It serves the interests of a wide range of industry sectors as well as governments, consumers, employees and society overall, to make sure that British, European and international standards are useful, relevant and authoritative.
